Fix your product data. Improve visibility. Get specified.
Most manufacturers and trade e-commerce sites don’t have a marketing problem. They have a product data problem.
If SKUs can’t be found, filtered, compared, or specified, buyers abandon the journey - whether they are Architects, Installers, or Merchants.
I fix the product data issues that agencies ignore
and technical teams don’t have time to solve.
Turning raw technical info into commercial assets.
Your products must be “merchant-ready” and “specifier-ready”. That means:
Result: A spreadsheet you can trust, and a website that finally works the way buyers expect.
I take your raw technical information and turn it into:
Result: I work directly with CAD/Production teams to gather the complex info needed.
Merchants need specific data formats. I create complete packs tailored to merchant systems including:
Your product data is checked for consistency and accuracy to become your single source of truth:
Whether you use WordPress/WooCommerce, GoB2B, Shopify, or a bespoke CMS, I ensure the data imports cleanly, filters properly, and works for trade UX.
Download my free Product Data Audit Checklist. The essential guide to auditing SKUs, attributes, and specifier data.